WHY ADVERTISE WITH GoNOMAD.com?

People plan trips based on ideas they read about and friends they talk to. Articles on GoNOMAD are very quickly indexed on Google, so they show up as results in searches for places and activities.

Your travel business benefits by being on GoNOMAD. We are a well regarded travel content site where people's travel ideas are born.

Attracting Visitors to Your Website

Travel magazines still have a role to play in the industry and some large metropolitan newspapers still have travel sections, but very few travel businesses would survive for long if they depended on print media to attract customers.

On the Web: an internet user does a search for information about the Canary Islands (or some other destination), goes to GoNOMAD and sees a link to a hotel or a tour company, and then visits their website.

GoNOMAD's advertising is especially effective because we start with a base of "self-selected" travelers. More than 80 percent of Americans, for example, have never obtained a passport and probably never will, so travel businesses looking for customers have to target the 20 percent (or fewer) who are actually going to travel.

Narrowing the Field

The viewers who see your ad on GoNOMAD have already shown they are interested in traveling, and in many cases they have already shown that they are interested in traveling to a particular destination. This narrows the field very precisely, so you get a maximum return on your advertising dollar.

As an alternative travel website GoNOMAD is especially effective at attracting customers who are interested in sustainable travel and participatory travel that allows them to experience the culture of the destination they're visiting in a way that benefits the community and the environment. We also draw many travelers who are interested in the rapidly growing fields of adventure travel and women-only travel.

You simply have to have a website, an attractive one, and you probably paid a substantial amount of money to design and update it. So now what? Do you sit and wait for people to come and find you?

There are two ways of attracting visitors to your website: traditional advertising and search engine optimization (SEO).

GoNOMAD is in Good Company

RATES

Contact us (413/665-5070 EMAIL) to see how we can customize an advertising package to fit your advertising goals and budget. Here is a sample advertising package:

SAMPLE ADVERTISING PACKAGE:

Front page display ad center position - 300 x 250 pixel ad in center of front page . We can create the button or use your creative or text ad. The cost $349 per month for six months. Guaranteed 2000+ page views per day.

Front page. small button on lower right side. $249 per month for six months.

Newsletter Display Advertising - This includes photos and a short message about your travel business. The cost is $399. Here's an example. The newsletter contains short excerpts and photos from new stories on GoNOMAD.  GoNOMAD's Newsletter is emailed to 15,000 opt-in recipients each month. Six consecutive monthly issue price is $1895.

Directory Listings - We publish four directories with over 54,000+ listings for study abroad, teaching jobs abroad, volunteering overseas, internships and language schools. All our updated daily, and are comprehensive and very user friendly. You can include your button on these targeted directories and the ad will appear on each searched page. Sample volunteering directory.

Partnerships

This year GoNOMAD again exhibited at the biggest travel show in the US, the New York Times Travel Show at the Jacob Javits Convention Center and we have signed on to do this show again February 26-28, 2010 for our third year.

Our editors shared a podium and a lively stage presenting a forum about travel writing and how to get into the business. At the Boston Globe Travel Show, editor Max Hartshorne entertained a packed room for a presentation on search engine optimization for the travel business.

We have partnered with the New York Times because this is the finest and most prestigious travel event of the year, and there we hope to meet many travelers and tourism board representatives who will network with our staff and with more than 30,000 show visitors. This is the kind of partnership that yields great exposure and benefits for anyone in the travel business.

We are looking into doing more with travel video and currently have our editors appear on several national travel radio shows. We would like to develop our own radio and television shows, and are looking for the right people to help us make this happen.

GoNOMAD.com is looking for win-win, strategic partnerships and opportunities to work together with like-minded organizations. Please contact us for more information. If you have a travel content website and would like to work with us, please contact us by email or phone.

For more information on advertising with GoNOMAD, contact Max Hartshorne at the number below or via e-mail.

GoNOMAD.com
8C Sugarloaf St.
P.O. Box 4, South Deerfield, MA 01373.
413-665-5070 (USA), Fax 413-665-5006

Max Hartshorne Editor/Owner