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Getting Directions by Bicycle: Sure, it might take a little more time but it would be prettier and safer, so how do I figure out the best way to go? Thanks to Google Maps, which recently partnered with trail map data site, TrailLink, run by Rails to Trails Conservancy, I can now use their new biking directions feature. Sure enough, the fastest route would be to take Rt. 116, however they provide another option to take the back roads which add on an additional five minutes. Google has been able to collaborate their maps with Rails to Trails extensive trail maps from TrailLink.com to provide these maps in beta version. Jennifer Kaleba, Vice President of Communications at Rails to Trails Conservancy says the first month after the launch has been a great success.Surge of new users and room for improvement "There has been a surge of new users on TrailLink.com this past month; it may have been one of our best months ever. People are coming on to download bike maps and trail maps, and I think it has a lot to do with our connection to Google," Kaleba says. When users use the biking directions function, if the directions include a trail specifically provided by Rails to Trails, Google attributes them by saying "Bicycle data contributed by: Rails-to-Trails Conservancy" and links to the site. Google also provides public transporation directions on all of their maps.
"We’ve wanted to work with Google for a long time but it’s a very complex process to map these trails, and it’s not an easy task, so it took time to get it ready. Now both Google and our company are looking at ways to improve it." Kaleba says that the entire process is a group effort, including help from users. "We also go out there and get data ourselves. We love biking, and that’s why we want to share these accessible trails and promote safe biking for everyone." Kaleba says she has been very happy with the partnership so far, and the feedback they have received recently. "A lot of people blogged about this as soon as it came out. Some people wrote about how much they loved it or how they found the perfect route, while others saw room for improvement." Both Google and Rails to Trails Conservancy have ways for users to submit their ideas or concerns.
Sharing the Wealth And of course if people want to contribute to this effort, they have memberships and several other ways to get involved to donate or help. Rails to Trails database has more than 1,600 rail trails mostly made up of railroads not is use anymore, so Kaleba says of course it doesn’t cover everything. "Collaborating with Google allows people to get to certain points on trails, as well as safe, accessible bike paths or roads so that they can reach their destination."
Although it may mean potential customers are going to the web rather than to a realtor to find homes near bike paths, this also means there is more of a demand to live close to bike accessible routes, so overall the business is growing. The demand is evident by the amount of rail-to-trail projects currently opening. "I think Google is on to something here by this mapping exercise. Good for them. And for me, as a realtor with an office and a growing team of realtors specializing in bikeable and walkable communities, well, life is only getting better."
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